South Korea, Hello.
My First American Coloring Book: Everyday Life in the U.S. for Little Hands has officially made South Korea its home.
Every single time the book lands somewhere new I do a version of the same thing: read it, reread it, put my phone down, pick it up, reread it again.
My First American Coloring Book: Everyday Life in the U.S. for Little Hands is now available for purchase at Yes24 in South Korea. A book about American toddler life, made by a Brazilian author living in Switzerland, illustrated by a Brazilian illustrator, is now on one of the biggest bookstore platforms in Asia. I am choosing to sit with that for a moment.
📚 THE STORE
Yes24
South Korea's No.1 Internet Bookstore · Est. 1999 · Over 20 million users
Yes24 is not just any bookstore. Founded in 1999, it is South Korea's leading online bookstore with over 20 million users. It is the kind of platform where K-pop albums sell out in minutes and where families across Korea go to find their next read. It ships internationally, carries everything from bestselling novels to children's titles, and has grown from a bookstore into one of the most trusted retail platforms in the country.
It is, by any measure, a big deal. And my coloring book for two-year-olds is on it.
For Korean parents who place a high value on early education — and the research consistently shows that early cultural and language exposure from age two supports vocabulary development, cognitive flexibility, and stronger readiness for bilingual learning — this book is not just a coloring activity. It is an early English immersion tool wrapped in something a toddler will actually sit with. Each page is a word. Each word is a conversation. Each conversation is the kind of early exposure that builds cultural literacy naturally, without pressure, before formal education even begins.
And for American families living in Korea raising children who are growing up between two cultures: this book is the one you read on the floor on a Sunday afternoon when you want your child to know where they come from. Not through a lecture. Not through a screen. Through a page they colored themselves, while you told them what Thanksgiving smells like and why everyone goes trick-or-treating in October.
Not dinosaurs and princesses. Something more fun. Something that teaches while it plays. That is exactly what one mother said — and exactly what this book is for.
👶 WHO THIS IS FOR IN SOUTH KOREA
📖 Korean parents who value early education - Early cultural and language exposure from age two supports vocabulary development and cognitive flexibility. This book delivers that in 101 pages a toddler will actually want to sit with. No pressure. No flashcards. Just a crayon and a conversation.
✈️ Korean families moving to the US with young children - The school bus, the Thanksgiving turkey, the Halloween pumpkin, the Uncle Sam’s Hat — your child arrives already knowing the shapes of the world they are about to enter. That is not a small thing.
🌎 American families living in Korea - The book you read on the floor on a Sunday afternoon when you want your child to know where they come from. Through a page they colored themselves, while you explained what Thanksgiving smells like.
🖍️ Any parent who wants screen-free time that actually does something - Not just dinosaurs and princesses. Cultural literacy, early English vocabulary, fine motor skills, and forty minutes of conversation you did not plan to have but will be glad you did.
The book was designed for toddlers from age two. Bold illustrations, simple pages, no busy backgrounds. Just space to point, name, color, and talk. The kind of activity that looks like a quiet afternoon and turns into something you both remember.
🛒 WHERE TO FIND IT
🇰🇷 Yes24 — South Korea NEW
🛒 Walmart — United States
📚 Barnes & Noble — United States
🇩🇰 Saxo — Denmark
📦 Amazon — Worldwide
To every family in Korea who finds it — 안녕하세요. The crayons are waiting.
Still processing South Korea,
Jessica Gabrielzyk
✦ MY FIRST AMERICAN COLORING BOOK · NOW IN SOUTH KOREA · YES24 · AVAILABLE WORLDWIDE ✦